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Internetq has launched a new format of interactive game named RING, which main purpose is to keep the longest time of possessing the prize with sending SMS
Goal
This unusual and extraordinary SMS game format lets user to participate in very dynamic, attractive and simple game.
Procedure
Internetq delivers the solution of RING SMS game by using the existing infrastructure - the platform Internetq Interactive dedicated to this kind of contests. Moreover, Internetq provides all the strategic and marketing solutions to maximize the traffic and the revenue.
Time of completion
Using the existing infrastructure the implementation of the mobile application and all the procedures connected with game was approximately 20 work days.
Duration of Service
The contest RING started 27th November, ended 1st December 2009.
How it works
- Step1: The user sends SMS to premium number.
- Step 2: User is receiving information about the prize, for example: “Great! The prize is yours! But be careful! Someone can take it from you!
- Step 3: When other person registers to the RING game, the first user loses his prize, and the second – possess it. This procedure is repeating in every case when someone new registers to the game.
- Step4: The winner is this user who was possessing the prize the longest time (when system sums up all the periods between winning and losing the prize
