Mobile Content Aggregator

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MCA is an administration platform for the aggregation, management and distribution of content. It publishes content from different content providers to affiliates and provides tools for content moderation, editing, globalization and billing. Affiliates access content lists from web services and have access to many add-ons, such as mobile content delivery interface and reporting tools.

MCA is one of the most valuable components of Internetq’s infrastructure.
Here is how it works:

  • The provider delivers the content directly to Content Aggregator or via ftp.
  • Both automated or manual upload of content are supported.
  • Content is organized, tagged and categorized by type.
  • Additional languages and descriptors can be added.
  • Content is offered to affiliates on an agreed pricing scheme.
  • Affiliates can handle their content according to preset conditions.

A full set of features developed throughout 4 years of commercial content serving:

  • Web-based management console to monitor data and content distribution.
  • Tools to efficiently receive and encode large volumes of content.
  • Option for pay-per-use or subscription with online reporting tools.
  • Content optimized and encoded into different bit rates for different network requirements and devices.
  • Open, standards-based interfaces (e. g. XML, Unicode, SOAP and HTTP) provide for seamless integration of third-party systems.
  • Adaptation and profiling for almost any type of mobile device.

The platform is user-friendly because of its graphic environment, drawing facilities, object orientation and access to the operating system:

  • Comprehensive real-time online administration interface for customers and content providers.
  • Delivery to any device from a single content base via Web, Wap, i-mode, sms.
  • Standards-based interfaces (e.g. XML, Unicode, SOAP & HTTP) provide for seamless integration of third-party systems.
  • Automated and manual generation, efficient management and high-performance, personalized distribution and delivery of content are all possible using a variety of channels.

Benefits of having mobile content served through a centralized platform:

  • Content structuring: outstanding flexibility, consistency and information quality across all types of data.
  • International multi-site management: cost-efficient operation of multiple language and country versions.
  • High-power, fault-tolerant search function: making life easier for editors and end users, ensuring a high degree of user acceptance.
  • Centralized access rights management for end users and real-time integration into a company’s infrastructure.

MCA is a back office system of strategic importance for an enterprise in the mobile space, acting as a powerful link at the center of the mobile value added services chain.