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Content Adaptation is the action of transforming content to adapt to device capabilities. It is usually related to mobile devices that require special handling because of their limited computational power, small screen size and constrained keyboard functionality. Content adaptation transforms an author's materials automatically instead of creating pages explicitly for each type of device.
Content adaptation provides mobile access to the internet and improves the user experience by:
- Reformatting size and layout
- Optimizing to the device
- Improving network efficiency
- Including mobile functionalities
Our content adaptation platform transparently intercepts requests from mobile client to our WAP sites and automatically transforms binary and text content according to client’s device capabilities. By this means content adaptation is performed for:
- Real time Image, Video and Audio transformation
- Big Texts result to Page lists
- Html Context transformation to Mobile desired language
- Use of generic customizable page Headers and Footers
Operators can see increased data revenues through users upgrading their subscription plans, and by maximizing the efficiency of mobile content delivery, by making more and more data and content available on mobile handsets.
