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2 Feb 12
Nearly one in two Americans and Western Europeans currently own a mobile device, and while many companies offer mobile-based solutions to engage...
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2 Feb 12
Although the future of mobile marketing may revolve around smartphones, the feature phone continues to be a huge factor in the mobile industry...
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2 Feb 12
The Mobile Marketing Association recently published the second winter edition of its International Journal of Mobile Marketing, which gives an...
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1 Feb 12
One of the unfortunate consequences of interest and location-based advertisements through user smartphones is complaints of invasion of privacy....
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31 Jan 12
If going to the game and taking snapshots of your favorite players with a smartphone wasn’t enough, Stanford University has found a way to engage...
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31 Jan 12
Consumers are continuing to access internet-based content and mobile applications more often through their smartphones.
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31 Jan 12
It's never easy to adapt to a completely new environment, but a mobile application provided by Inigral aims to make the process smoother for...
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31 Jan 12
Businesses implementing mobile solutions can take advantage of a consumer base of which 62 percent of those aged between 18 and 34 own a...
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31 Jan 12
While users spend daily averages of 94 minutes on mobile applications and 72 minutes on the internet via smartphones, businesses can only provide...
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31 Jan 12
In the mobile application industry, sales of a blockbuster game can lead to millions in revenue.
