'Era Kasy': The time to get lucky is now

It's 100 days to 8.5 million zloty with Internetq and PTC, and the clock is ticking.

Our latest campaign in Poland is a partnership between Internetq, PTC's ERA, Heyah and TakTak networks and Avantis. PTC is the major telecoms company in Poland, and its main mobile network ERA has been voted the country's strongest telecoms brand for two years running.

Watch the TV spot here:

This year, from May to 28th August, PTC's 14 million subscribers are playing via SMS to win daily draws of 50K, 100K and a grand prize of one million zloty. Poland's TV, radio and print media are delivering an upbeat 'time for cash' spot, in a 4.5 million zloty prime-time campaign that just hits all the right buttons.

Now, to hit 'send' on that blank SMS.